AI Insights · Timothy · January 2022
Top 5 Music and Audio Apps on Android in South Africa: Q4 2021
Explore the performance of the top 5 Music and Audio apps on Android in South Africa during Q4 2021, featuring trends in downloads, revenue, and active users.
The final quarter of 2021 saw some interesting trends among the top Music and Audio apps on Android in South Africa. Here’s a detailed look at the performance of the leading apps in this category, based on data from Sensor Tower.
JOOX Music experienced fluctuations in weekly revenue, starting at approximately $4.8K at the end of September and peaking at around $4.5K by the end of October. Downloads saw a significant rise, especially in early November, reaching about 6.9K. Active users remained relatively stable, hovering around 500K towards the end of December.
Apple Music showed a consistent increase in weekly revenue, beginning with $579 in early October and climbing to nearly $2.6K by the end of December. Downloads were also strong, peaking at around 27K in late November. Active user numbers remained steady, averaging around 60K throughout the quarter.
Ultimate Guitar: Chords & Tabs saw a gradual increase in weekly revenue, starting from $615 and reaching approximately $1.2K by the end of December. Downloads varied slightly but remained close to 400 per week. Active users were stable around the 2.4K mark towards the end of the quarter.
Smule: Karaoke, Sing & Record had a relatively stable revenue trend, with weekly earnings ranging between $380 and $658. Downloads saw a notable increase in late December, reaching about 1.5K. Active users fluctuated but ended the year at around 4.5K.
Addictive Audiobooks Plus, a newer entry in the market, showed varied performance. Weekly revenue started strong at $867 in early October but dropped to $72 by the end of December. Downloads also decreased significantly, from 991 in early October to negligible numbers by mid-December.
These insights highlight the dynamic nature of the Music and Audio app market in South Africa. For more detailed analytics and insights, visit Sensor Tower.